Katrina
Billie Eilish has launched a sustainable merchandise collection with fashion retailer H&M.
Channeling her signature style, the collection is made up of oversized hoodies, sweatshirt dresses, long t-shirts and joggers in cream, black, and pale green with pops of neon green. Not only is the clothing comfortable yet edgy, it is also made from materials which have been sourced in a more sustainable way.
To go with the clothing, there are also a number of accessories in the collection including beanies, bucket hats, socks and a belt bag.
Speaking about the collection, Emily Bjorkheim, H&M’s Head of Design Divided said: “We’re super excited about this merch collection drop. Billie Eilish is obviously an inspiring artist but also someone a lot of people around the world admire for her personal style and empowering way of expressing her values. We want to enable her fans to step into her world and feel empowered to freely express their style as well.”
This isn’t the first time that H&M has collaborated with global pop stars to create merchandise. They’ve previously worked with the likes of Ariana Grande and Shawn Mendes, although Billie’s is the first collection to be sustainably sourced.
Shop the Billie Eilish x H&M collection here.
