A few days ago, we reported Gemma Styles’ announcement of her own line of sunglasses and now Baxter + Bonny have revealed more details about the collection.
In a special feature, Styles talked about the collaborative process she undertook with Kenmark Eyewear to create the products. The influencer has always made a point of sharing her favorite brand of sunglasses with the fans and now that she will be launching her own line, she seems enthralled:
“Designing sunglasses is a totally new creative process for me and the first time I’ve made a consumer product, which is nerve-wracking but also so exciting,” says Gemma. “I feel incredibly lucky to have been able to personally design eyewear that is both fun and well-made; it’s been great to work with such a reputable company like Kenmark Eyewear who ensure the standards of their producers and have helped me to make a high-quality product that I’m proud to put my name on.”
Styles has collaborated with Kenmark Eyewear to launch 4 sunglasses that will exclusively be sold at Baxter + Bonny. The products will be released in mid-September but fans will be able to check out the details for the collection on brand’s social media accounts.
Baxter + Bonny too shared their reasons for choosing Gemma for the new collection:
“Gemma loves sunglasses and she has always been known as a trend-setter, sporting the latest and greatest designs in eyewear and fashion. She’s even been known to proudly rock some of our other designer frames throughout the years. So, when the opportunity was presented for us to partner with her in selling her first-ever collection, it was a no brainer for us!”
Talking about the products, they shared,
“Through the collection, Gemma brings her simple, yet edgy, rock and roll aesthetic to life incorporating trendy, flattering shapes paired with high contrast, bold colors. It’s a sweet combination that reflects Gemma’s classic design sensibilities and fun flair.”
Styles too made a point of sharing that her collection will draw people with different tastes in sunglasses. Gemma assures that there is “something for everyone available in the collection, whether you prefer delicate or chunky, bold or neutral, patterned or block colour.”
So, are you excited to buy the sunglasses? Share your thoughts via tweet @Fuzzable.