The market in the 21st century is not just highly competitive but also dynamic. Every now and then, consumers find themselves surrounded by new fads and styles. If it’s not for options, interested consumers do get overwhelmed by the cost at which they find themselves adopting a fad.
SinfulColors’ New Makeup Collection
SinfulColors established itself as a solution to their target audience’s pain point. Today, SinfulColors is known as the brand that offers quality within an affordable price range.
Taking time to first establish the reputation amongst the target audience, the brand restricted itself to nail polish only. But considering the competition that other brands pose, SinfulColors has upped its game.
The brand announced that it has now extended its offering and have started out a makeup range of its own. Even with this new range, the beauty brand has maintained its USP. The new makeup items will be priced at $10 or under and will be available exclusively at Amazon.
Titled SinfulColors Trend Preview Collection, the new range comprises of mascara, eyeliner, cream eyeshadow, brow and highlighter products.
SinfulColors X Vanessa Hudgens – A Dream Collaboration
For its new collection, SinfulColors collaborated with High School Musical’s star Vanessa Hudgens who acted as the primary contributor to the new makeup range.
In an Instagram post shared by the brand, Hudgens can be seen adorning Trend Preview Collection. She looks absolutely stunning and her color statement is something to look out for.
A new makeup line from Hudgens is definitely a must-have for her fans who look up to her for inspiration.
What do you think about the new collection’s launch and Hudgen’s bold look? Share your thoughts via tweet @Fuzzable.